For the branding identity of Jhoom Decor.
Logo design, Business cards design, sticker design.
I focused on creating a design that reflects the elegance and cultural richness of South Asian weddings. The primary color used, maroon, was chosen for its deep connection to the traditional bridal attire worn during the baraat, symbolising beauty, elegance, and auspiciousness. Complementing this are softer shades like light beige and blush pink, which add warmth and sophistication while balancing the richness of the maroon.
The font style used is minimalist and elegant, allowing the brand to exude a modern yet timeless appeal. The combination of these design elements creates a cohesive identity that honors cultural traditions while presenting a refined and luxurious image for Jhoom Decor.
This branding system was applied across key elements, including the logo, stickers, and business cards, ensuring a unified and professional presence for the company.
